Buying a Luxury Car
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When it comes time to shop for a new car, there are many decisions to make. What make and model to choose, which engine powertrain to go for, whether to buy a hybrid or not? But perhaps one of the most important decisions is whether to consider a luxury vehicle. There are so many options available on the market, from the flagship lines of traditional luxury brands to high-end models from mainstream manufacturers that offer a range of opulent features.
In the past, the term “luxury car” conjured images of chrome-laden land yachts from brands like Cadillac and Lincoln. Today, however, the term is more broadly used to describe a wide range of vehicles from different manufacturers, even some of the most mainstream cars in their lineups. From sedans to SUVs, these models can be standard or equipped with a variety of luxury features. They can be powered by anything from a fire-breathing V8 to electric propulsion, and they come in all shapes and sizes, from compact coupes to full-size luxury sedans and SUVs.
What defines a luxury car can vary widely depending on the manufacturer, but some of the key factors include an emphasis on comfort, superior technology and materials, strong performance, and impressive safety ratings. These are all factors that could make a luxury vehicle more expensive than similar non-luxury models, but it is important to consider what you will get in return for your investment.
Generally, a luxury car is more than just a vehicle; it’s an experience. Luxury brands strive to create a memorable and exciting driving experience for buyers, and this can be reflected in everything from the interior design to the ownership perks. For example, some manufacturers may offer concierge services to help with travel plans or recommendations for restaurants and shops. Others offer exclusive owner’s benefits programs such as a luxe dealership space or membership in a driver’s club.
Luxury cars are known for offering an unmatched level of opulence, from the straight-grained East Indian rosewood trim in the Rolls-Royce Phantom tungsten to the lambswool rugs on the $451,250 Mercedes-Benz Maybach 62 S. Those looking to experience a taste of the good life can also opt for premium audio and infotainment systems with crystal-cut speakers, metal and carbon fiber rather than plastic, and exotic wood accents.
Some manufacturers will even come to you if you’re having trouble understanding your new luxury car’s tech. For instance, BMW offers Q&A sessions at their dealerships for those who can’t figure out how to use their latest iDrive system.
Regardless of the brand or the specifics, every luxury car is guaranteed to turn heads when it rolls up at your local country club or that next formal event. So if you’re thinking about purchasing a luxury car, it’s worth taking the time to learn what makes a vehicle truly luxurious so that you can enjoy its many perks for years to come.
If you’re in the market for a new or used luxury car, be sure to check out our selection of quality pre-owned vehicles at AutoNation BMW. You can trust our team of dedicated automotive experts to assist you in finding the perfect car for you and your family at a price you can afford.