Luxury Cars Are the Pinnacle of Automotive Extravagance
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Luxury cars have a lot to offer drivers, from opulence and status to sublime driving experiences. They are the pinnacle of automotive extravagance and often serve as benchmarks that other vehicles aspire to achieve. These models represent the finest in engineering, design and craftsmanship.
When you think of luxury cars, you probably envision sedans and coupes with a sleek profile and pronounced creases along the body. The cars are usually made from high-quality materials, ranging from rich leathers to exotic wood trim and metal accents that feel solid and expensive to the touch. Some luxury cars also come equipped with state-of-the-art technologies like augmented reality head-up displays and autonomous capabilities.
It’s not uncommon for a luxury car to cost more than a non-luxury model with the same features. That’s because the brands that produce luxury cars rely on advertising and marketing to groom car shoppers to think of them as more than mainstream manufacturers, which often means more than just a few thousand dollars more.
Aside from the price, what sets a vehicle apart as a luxury car is the level of sophistication, sense of occasion and conferred status it offers drivers. Some of these cars might even have a storied past and are recognizable by the mere mention of their name.
The cars are the perfect choice for discerning buyers who want to make a statement at a restaurant or impress guests at a business meeting. They are also an excellent choice for anyone who wants to travel in style, whether it’s from the airport to a hotel or from the mall to the office.
One of the perks of buying a luxury car is being able to customize your vehicle’s interior and exterior with options that aren’t available on a non-luxury brand. You can often choose specific color combinations for the seats, add a heated steering wheel or even opt for unique trim pieces that require more lead time to manufacture than standard offerings. Some luxury automakers, such as BMW’s Individual program or Mercedes-Benz’s AMG Build program, offer these personalization options on their most exclusive models.
As consumers become more willing to pay a premium for the prestige and experience that a luxury car provides, the market is booming. In the US, demand has risen for both luxury SUVs and traditional sedans. In fact, the top two best-selling luxury cars are the BMW X7 and the Mercedes-Benz S Class.
In the luxury automotive market, European brands continue to dominate with BMW, Audi, and Mercedes-Benz holding top spots on duPont REGISTRY’s list of best luxury cars. However, other luxury brands are making their way into the top 10, including Sweden’s Volvo and Japan’s Lexus. With the rise of all-electric vehicles, some manufacturers are incorporating electric drivetrains into their luxury offerings, which is further pushing the boundaries of what defines a luxury car. The Bentley Bentayga, for example, is a true luxury car in every sense of the word, blending the latest technology with a refined driving experience.